Depending on our client’s needs and requirements, we employ a diverse range of advanced secondary research methods. These are often combined with qualitative research methods like one-on-one and telephone interviews, focus groups, and field-based intercepts. Additionally, we use quantitative methods that include telephone, mail, and web-based surveys. Our services encompass:

Secondary Research:

Nima Hunter Inc. regularly conducts an analysis of market studies, analyst reports, articles, presentations, annual reports, marketing materials, regulatory filings, court records, websites, online discussion groups, blog postings, and social media. We explore a broad spectrum of client issues. Our research projects span various vertical markets such as healthcare, consumer packaged goods, distribution and logistics, pharmaceuticals, financial services, high technology, and education. We have specific experience with industries and applications including publishing and entertainment, advertising & marketing communications, information technology, digital imaging, printing, packaging, and digital communication media and technologies.

Primary Research:

Nima Hunter Inc. offers primary research services to clients worldwide and has built a reliable and cost-effective network of field research partners across major geographies. As a result, we can meet the most demanding requirements for consumer and business-to-business research on an international scale. Once we’ve conducted a thorough assessment of client issues based on secondary research, Nima Hunter Inc. deploys a tailored set of primary research methods. This is to suit client timing, cost, and research certainty requirements. Depending on the assignment specifics, we conduct studies using research methods like:

  • Social media research
  • Opinion leader panels
  • Face-to-face interviews
  • Phone interviews
  • Focus groups
  • Field intercepts at trade shows, conferences, and seminars
  • Phone, mail, web, and email-based surveys and polls
  • Web-based discussion groups
  • Executive roundtables
Strategic Planning Support:

Our value to clients extends beyond research. We also support our clients in developing strategies and tactics for business transformation and sustainable growth. The services we provide include:

  • Competitive positioning workshops
  • Go-to-market scenario development
  • Business Intelligence
Strategy Deployment Support:

Nima Hunter Inc. has extensive experience in supporting the successful deployment of strategies that we have helped to develop. We have provided large and small organizations with support services that include:

  • Writing and editing of strategic plan briefing documents
  • Strategy deployment briefings for line managers
  • Sales training seminars
  • Field-based assessment of strategy deployment effectiveness
Strategic Sourcing Support:

Organizations of all sizes regularly engage Nima Hunter Inc. to assist them in identifying, evaluating, and selecting service providers for communications, training, marketing, environmental management, and other services. Our strategic sourcing support services save clients time and money while providing them with best-of-breed services for effective implementation of their strategies. Our strategic sourcing support capabilities include:

  • Confidential RFI and RFP development
  • Objective web-based vendor qualification and proposal analysis
  • Environmentally preferable paper & printing procurement
Litigation Support:

Nima Hunter, Inc. President and Founder Don Carliis a respected authority on trends, issues, technologies, intellectual property, and business practices in publishing, printing, and imaging markets. He provides lawyers and insurance adjusters with in-depth market and technical knowledge, assisting them to explore, examine, and explain the issues involved. Mr. Carli accepts a limited number of litigation support projects per year.

Ancillary Marketing Support Services:
  • Brand positioning services
  • Brand identity & trademark development services
  • Training program development services
  • Interactive media and video production services
  • Graphic design, photography & illustration services
  • Website & e-commerce design & development services
  • Trade show exhibit design & production services
  • Variable data printing & print-on-demand services
  • Software development services
  • Environmental management system development services
  • Greenhouse gas assessment services
  • Corporate waste management & recycling services
  • Environmentally preferable paper & printing procurement
  • Carbon Footprint Analysis
  • Lifecycle Analysis